Job Description:

Digital Content Manager

Liverpool | Hybrid (3 Office / 2 Home) | Up to £45,000 DOE

We're seeking a commercially minded Digital Content Manager to drive organic growth through high-quality content, SEO and digital marketing initiatives.

You'll create and optimise website content, blogs, landing pages and social media content, turning complex legal and technical information into engaging, customer-focused copy that improves search visibility, drives enquiries and enhances the user journey.

Key Responsibilities:

• Create and manage website content, blogs, articles and landing pages.
• Develop SEO-focused content strategies aligned to audience needs and business goals.
• Conduct keyword research and optimise content for search performance.
• Manage and update website content through the CMS.
• Monitor content and SEO performance, recommending improvements.
• Support digital marketing campaigns and lead generation activity.
• Keep up to date with SEO, AI search and Generative Engine Optimisation (GEO) trends.
• Collaborate with internal stakeholders to create engaging, commercially effective content.

Skills & Experience:

Essential:

• Must have experience working in a similar senior content marketing, SEO and digital marketing role
• Excellent copywriting, editing and proofreading skills.
• Strong understanding of SEO and keyword optimisation.
• Experience using CMS platforms.
• Ability to manage multiple projects and stakeholders.
• Strong analytical and communication skills.

Desirable:

• Knowledge of legal, professional services or agency experience
• Technical SEO knowledge.
• Experience with SEMrush, Ahrefs, Screaming Frog and Google Search Console.
• Understanding of AI search and GEO.

Company Benefits:

• Competitive salary up to £45,000 DOE
• 24 days holiday + Bank Holidays
• Hybrid working
• Pension scheme
• Income Protection, Dental Plan, Critical Illness & Death in Service Cover