Job Description:

Digital Marketing Executive
£35,000 - £40,000 + Career Progression + Performance Rewards
Market Harborough - Hybrid Working Available Following Onboarding

Are you a commercially-minded marketer who enjoys creating opportunities rather than simply managing campaigns?

We're looking for a proactive Digital Marketing Executive to help drive the next phase of growth for an established and highly respected SME. This is an opportunity to join a business with exceptional staff retention, a loyal client base, and a genuine commitment to developing its people.

The business has built long-standing relationships with its customers and enjoys an excellent reputation within its sector. Now, we're looking for someone who can bring fresh ideas, map new markets, identify opportunities, and create a structured lead generation strategy that puts the business in front of more prospective customers.

This is not a role for someone who wants a large budget and a team of specialists. Instead, you'll be someone who thrives on finding creative, low-cost, high-impact ways to generate awareness, engagement and leads. You'll have the freedom to shape the marketing approach, test new ideas and make a measurable commercial impact.

The Role
You'll take ownership of identifying and engaging new business opportunities through a multi-channel marketing strategy, including:

• Researching and mapping target markets and ideal customer profiles
• Building and executing organic lead generation campaigns
• Managing LinkedIn outreach and social engagement strategies
• Creating and distributing content across digital channels
• Supporting email marketing campaigns and nurturing activity
• Developing prospect databases and audience segmentation
• Working closely with the sales function to generate qualified opportunities
• Tracking campaign performance and identifying areas for improvement
• Identifying future opportunities for paid marketing activity as the business grows

What We're Looking For

• Experience in digital marketing, lead generation, business development marketing or demand generation
• Strong understanding of LinkedIn, email marketing and organic outreach strategies
• Comfortable researching markets and building prospecting plans
• Ability to create engaging content and marketing assets
• Commercially aware with a focus on generating measurable results
• Self-motivated, organised and capable of working independently
• Someone who enjoys testing ideas, learning quickly and finding innovative solutions

Why Join?

• Genuine opportunity to influence business growth
• Autonomy to shape and develop the marketing strategy
• Work directly with senior leadership and see the impact of your work
• Strong culture with excellent employee retention
• Long-term career progression opportunities as the marketing function expands
• Flexible hybrid working after onboarding
• A business that rewards contribution, initiative and success

If you're the type of marketer who gets excited by building something, generating opportunities and making a visible difference to a growing business, we'd love to hear from you.

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