Job Description:

If you're hungry to sell transformative technology, close complex six-figure deals, and reshape how the NHS delivers care, keep reading.

My client is a profitable, privately owned UK business and a trusted leader in NHS digital transformation. For over 20 years they've helped the health service deliver better outcomes for millions of patients through a market-leading digital experience platform built specifically for the NHS. Their solutions create seamless, personalised digital experiences for staff, patients and carers — streamlining processes, driving measurable ROI, and delivering impact where it matters most.

They're now looking for a Senior Account Development Director to accelerate growth across 60+ NHS accounts and beyond. This isn't a "farm the base" role. It's about spotting opportunities others miss, engaging C-level decision makers, and landing high-value, high-impact deals that change the way NHS organisations work and patients experience care.

The Role

·Expand presence across Trusts, ICBs and ICSs and the wider healthcare ecosystem

·Build relationships with senior decision-makers and influence digital strategy

·Research the sector's challenges and priorities to create tailored solutions

·Upsell and cross-sell a modular digital platform across multiple departments

·Craft business cases that prove measurable ROI and resonate with NHS leaders

·Leverage reference sites and champions within accounts to open new doors

·Own the full sales cycle: cradle to grave

Who You Are

This role is for high performers only. You bring the confidence, grit, and strategic mindset to grow complex NHS accounts and close sizeable deals. You thrive in a fast-paced, entrepreneurial environment and won't settle for average.

You have:

·Consistently crushed software sales targets and have the numbers to prove it

·A career focus and genuine passion for selling into the NHS at D/C-level

·A proven ability to navigate complex, multi-stakeholder deals

·Full ownership of your pipeline, outreach, and bids — no excuses, no handholding

·The ability to tell a story that moves executives to act and negotiate outcomes that stick

What's In It for You

·Competitive base up to £80k + uncapped commission. Top performers don't just hit six figures — they smash it. Expected OTE £140k and beyond

·A clear path into leadership for those who deliver, with this hire earmarked to lead the NHS sales team further down the line

·Every deal you close directly improves the lives of NHS staff, patients, and carers — sales with purpose

·Hybrid working (negotiable depending on distance from office / experience)

·Employee share scheme after a qualifying period — own a piece of what you help build, with an anticipated trade sale in 4–5 years

·Retail discounts, 24/7 GP access, wellness support and more