Regional Dealer Performance Manager - SCOTLAND / SOUTHERN ENGLAND

One of the UK’s fastest growing Automotive Manufacturers is seeking an experienced Regional Dealership Performance Manager to join their fast-growing automotive business and play a pivotal role in driving commercial success across two different regions. There are two exciting opportunities here for someone who thrives in a dynamic environment and wants to work in a very results driven environment, enjoys working closely with dealer partners, and is passionate about delivering strong sales results.
TITLE : Regional Dealership Performance Manager
Salary : Competitive (around 52,000 base, 30K bonus potential, depending on experience and current salary) + Benefits
Sector : Automotive
Locations: [Southern England (SE/SW)] OR [Scotland & Northern England]
Language : English
Work style: Field Based Role
Visa Sponsorship: Not Provided
In this position, you will take full ownership of sales performance within the assigned region. You will work closely with the dealer network to build strong partnerships, execute commercial strategies, and support the continuous growth of the brand’s presence and market share in the UK. Your expertise, leadership and relationships will directly influence regional performance.
Key Responsibilities:
Drive Sales Performance: Develop and implement strategies that help dealers achieve—and exceed—their sales targets.
Dealer Network Leadership: Build strong, motivating relationships with dealer groups and provide coaching, support, and tools to enhance their performance.
Execute Commercial Strategy: Roll out campaigns, promotions, and new initiatives in line with my client’s overall business objectives.
Market Insights: Conduct ongoing market and competitor analysis to identify opportunities, risks, and areas for growth.
Brand Representation: Act as a regional ambassador for my client’s brand, ensuring consistent and positive representation across all channels.
Customer Focus: Track customer satisfaction, support dealers in resolving issues, and contribute to improving the customer journey.
Performance Reporting: Produce clear, insightful reports on regional sales, dealer activities, and market trends.
Candidate Requirements:
NON NEGOTIABLE:
Automotive OEM Experience, OR extensive large dealer group experience
Bachelor’s degree in marketing, business, economics, or engineering
8+ years of experience in automotive sales and dealer network management
Strong existing relationships with UK dealer groups
Proven experience in projects such as site selection, facility standards, or dealership setup
Excellent communication, planning, and organisational abilities
A proactive, resilient, and solution-oriented mindset
Flexibility to travel throughout the region